Summary: Frank Spillers discusses Jobs-to-be-Done (JTBD) theory vs traditional User Experience (UX) techniques and approaches and contrasts the two. Understanding how each method contributes to
Summary: Why must you support ‘Channel of Choice’? Digital Transformation efforts tend to streamline everything to a digital channel. This can create unforeseen consequences. Offering
Summary: In this upcoming User Research Intensive (job skills training), we will work directly with neurodiverse users to understand how cognitive disabilities impact access to
Summary: Safety with AI is essential, and you’ll need to embrace it. Legislation on AI safety is forthcoming. You can wait to comply with future
Summary: Accessibility seems to struggle between Technical Accessibility vs Inclusive Design. But by seeing accessibility as a technical task, namely optimizing browser code and Web
Summary: Collaborative interfaces are designs that consider the back-and-forth between users and the social constraints, tensions, and challenges of working collaboratively online. Mobile apps have
Summary: Generative AI (Gen. AI), like ChatGPT, introduces novel interaction patterns in human-computer interaction (HCI). These patterns are characterized by improvisation, co-creation, and enabling productivity
Summary: Culturally sensitive UX design is key to localization and making products and services feel local. Making technology accessible, relevant, and culturally familiar is the
Summary: Apple’s new VR/AR headset will likely succeed in the long term, owing to its ease of use and strong consumer trust. This can be
Summary: Generative AI (Gen. AI), like ChatGPT, introduces novel interaction patterns in human-computer interaction (HCI). These patterns prioritize fun and user enjoyment, significantly shifting from
Summary: Inclusive Design innovation is the result of deliberately searching for opportunities to elevate design equity. Design equity includes discovering diverse user needs and addressing
25 Mantras of UX stakeholder collaboration Managing stakeholders is vital in UX and service design. Engaging effectively builds trust, buy-in, and cultural currency. But learning to
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