
The Death of Two Toxic Thoughts in AI Strategy
Summary: Two narratives that saw heavy rotation in 2025 ought to be

Summary: Two narratives that saw heavy rotation in 2025 ought to be

Summary: We need to build clearer, human-centred approaches to how we hand

Summary: Content, products and services across channels can and often do reflect

AI products are being roadmapped with dazzling demos and bold claims. Specifically,

Summary: Agentic AI, or AI that completes tasks end-to-end, requires the intent

Summary: Call centre customers are rejecting AI-only support roll-outs. This is a

Summary: AI can’t have lived experience. This fact is a critical limitation,

Summary: AI is in a state of growth and transition. But its

Summary: Context-aware systems leverage AI to understand and respond to the user’s

Summary: Safety with AI is essential, and you’ll need to embrace it.

Summary: Generative AI (Gen. AI), like ChatGPT, introduces novel interaction patterns in

Summary: Generative AI (Gen. AI), like ChatGPT, introduces novel interaction patterns in
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