AI Proves It: Customer Feedback Is Broken
Summary: C-SAT (Customer Satisfaction rating) is broken. Yet we rely on it.
Tag: AI
The Death of Two Toxic Thoughts in AI Strategy
Summary: Two narratives that saw heavy rotation in 2025 ought to be
Defining Agentic UX
Summary: We need to build clearer, human-centred approaches to how we hand
The Invisible Cost of Invisible UX in AI Design
AI products are being roadmapped with dazzling demos and bold claims. Specifically,
Red Flag: No AI without UX
Summary: Call centre customers are rejecting AI-only support roll-outs. This is a
AI Can’t Have Lived Experience: Why That’s a Problem
Summary: AI can’t have lived experience. This fact is a critical limitation,
The State of AI: Actual vs Imagined
Summary: AI is in a state of growth and transition. But its
What is Context Awareness in AI?
Summary: Context-aware systems leverage AI to understand and respond to the user’s
VIDEO: Safer AI with Inclusive Design
Summary: Safety with AI is essential, and you’ll need to embrace it.
What are Collaborative User Interfaces?
Summary: Collaborative interfaces are designs that consider the back-and-forth between users and
VIDEO: Remarkable AI UX patterns- part 2
Summary: Generative AI (Gen. AI), like ChatGPT, introduces novel interaction patterns in
What is inclusion innovation?
Summary: Inclusive Design innovation is the result of deliberately searching for opportunities
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